No more wasted Sundays trying to do programming for the week.  Once you become A12 certified your ability to understand and apply math and program design is no longer a determining factor in the results of your clients, as programming genius Paul McIlroy’s mind will be in your pocket 24/7. You’ll gain instant access to artificial intelligence that makes it impossible to put a foot wrong. Our PERFECT PROGRAM™ technology customizes every single workout, for every single client. Based on the results of each workout, our system optimises the next workout, ensuring that every move you make is dynamically guided by Paul himself for optimal results.

The A12 Business Blueprint covers all the areas needed to make you a 360 degree successful body transformation business. It’s about more than just getting the results, you also have to capture and optimally present your results, sharing success stories in the process. This has a direct impact on your ability to attract more clients, and generate lasting financial success, we show you how to do it. 

As standard you’ll also receive turn-key transformation marketing templates, logos & branding tools, as well as comprehensive A12 sales scripts and tools. We’ve also partnered with significant hand picked fitness business companies, ensuring our coaches and facilities can benefit from holistic support in software solutions, fitness business systems, website design and more. 

The A12 Classic / A12 Express – The A12 delivers an unprecedented body transformation in a surprisingly short period of time, every time, no matter your age, starting point, or genetics.  All Amazing 12 programs safely and comfortably perpetuate gains in strength, muscle gain, fat loss, and cardiovascular conditioning simultaneously, and at levels never before thought possible from regular people.

A12 ForLife – At only 50 minutes per session, 3 times per week, and a diet which is designed specifically with the long game in mind, the A12 ForLife is custom made to be used by the same client, year round, without the need to change programs…ever! The A12 ForLife provides a definitive path towards a sustainable new lifestyle which comfortably interweaves healthy eating habits, continually increasing physical performance, and improved mental well being, into your already busy life.

Our certification is a 3-week online course with groundbreaking computer technology and includes 24/7 access to hundreds of one-to-one style technique lectures and demonstrations. The course consists of 200+ world class instructional videos, 1000+ instructional images, and in depth written educational content, so no matter what your learning style is, we’ve got you covered. You complete it online, at your own pace.

Take our online multiple choice based assessment and find out if you’re a suitable candidate. If successful, the next step is your online interview, during which we will assess your suitability in a variety of areas before deciding whether we offer you the opportunity. 

You watch the videos, complete the lessons, do the homework, and get yourself ready for the exam. To ensure our standard of excellence is maintained across the globe all coaches must pass the A12 exam in order to become certified. 

Take your clients through the system, and become amazed at how you effortlessly transform their physiques and functional capacities beyond anything you’d previously thought possible, becoming the industry leader for unbeatable results in your locality. The only way to guarantee certainty of income for any business, is to guarantee certainty of outcome for the clients you serve.